So, what is marketing anyway? Marketing is the action of promoting and selling your products or services. It can include advertising, market research, competitor analysis.
Increase your brand awareness: Marketing helps you increase your brand awareness, which enables more consumers to recognize your business as an expert in your field. As a result, you acquire more qualified leads for your business.
Reach your ideal customers: Implementing marketing strategies can help you grow your business. Marketing enables you to develop campaigns that grab your audience’s attention and encourage them to convert into customers.